"HAVE A SAY" PRINT

 KLEENEX

House hold product brands are usually targeted towards women, who shops for pretty much everything around the house.

To men, “Kleenex” just means facial tissue. He does not care too much about brands and he uses whatever is available.

 

It’s time to change that and increase brand awareness and target an untapped audience,

and enlighten these men– to have a say in the tissue they use.